![]() ![]() ![]() But ultimately, they’re still pieces of design. We tend to use museums or galleries to show these bigger things. But it is true that in many of the projects from the last decade there might not have the usual functionality as in we do an ad for beer that says “buy more beer.” We tend to do bigger subjects. I continue to call myself a designer because that’s really where I’ve come from and I very much like that profession. I myself enjoyed a design education and really have been in the world of design all my life. I know you are speaking about Warhol, but in a lot of ways, what you just outlined, frankly can be applied to you. Like Warhol, coming from commercial illustration, becoming an artist, but then while he was an artist making many functional things-like album covers that were arguably better in quality than the silly industrial portraits that he did to make money for his graphic design project that was Interview magazine. Within the fields there have long been artists who make functional objects. Or somebody might take a selfie in front of it giving it some sort of promotional function. Even the extreme nonfunctional, even the artist who says, “I don’t want this to do anything,” ultimately, it will have a function, even if it’s just a monetary function. Ultimately, if you really look, there is no such thing as 100% nonfunctional, or 100% functional. Within those fields, within design, or within art, there are various behaviors. But I think that’s sort of the easiest way to make the differentiation. At which point it sort of ceases to be a chair and it becomes a sculpture. The chair that I’m sitting on, I can push it so far formally that I can’t really sit on it anymore. While design, when we get into the very details, it becomes a little bit wobbly, but by-and-large, design needs to have a function. There is no expectations from us as an audience. I would say the most common differentiation would be one of functionality. How do you differentiate, especially when AI and its evolution are at the forefront of so many conversations? You’ve said throughout your career that there is a difference between artists and designers. Everyone is a designer.Įverybody’s a storyteller, that’s for sure.Īrt doesn’t really have to work. In the age of everyone talking about AI, it seems like titles are more elastic than ever. We caught up with Sagmeister after his seminar to discuss the difference between designer and artist, the impact of AI in creative fields and how “ripping up” 200-year-old works of art lead to a major change in how he perceives and displays data. It was also the subject of his presentation aboard last month’s Summit At Sea, a three-day immersive cruise in international waters off the coast of Miami which included live music performances, wellness activities, art installations and conversations. Austria-born graphic and industrial designer and Grammy winner Stefan Sagmeister rejects the current cadence of news, instead focusing on what he calls “long-term thinking.” This topic is the focus of his recent work, Beautiful Numbers, which debuted at the Thomas Erben Gallery in New York in 2021 with plans to tour internationally this fall. ![]()
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